Innovative Management in the Digital Age

  • Innovative Management in the Digital Age
  • Formerly known as the Management Development Program, Innovative Management in the Digital Age will help you gain an enterprise perspective to make more informed, strategic decisions for driving organizational growth and transformation.

    • Prepare for executive leadership by broadening your understanding of how all aspects of your organization can work together.
    • Manage and leverage disruption while leading digital transformation within your organization.
    • Build a portfolio of proven strategies to grow profits, improve efficiency, inspire employees and promote collaboration between teams.
    • Discover the connection between wellness, energy management and performance, and learn how be your best self.
    • Embrace the many interconnected roles you play as a Modern Global Leader, and how each is critical to your success.
  • Program Overview

    Innovative Management in the Digital Age is designed for high-potential, experienced managers who demonstrate the capability to lead at the highest levels. Virtual and in-person modules, a digital transformation project, and a cross-functional, enterprise perspective of management make this a powerful next step in your leadership development. It's a six-month, integrated learning experience carefully engineered to create an immediate impact.


    • Deepen expertise in accounting, finance, operations, strategy and marketing.
    • Learn to formulate strategies to manage the most complex challenges facing businesses today, including organizational change, a fluctuating global economy, digital disruptors such as fintech and blockchain, and competition from established and emerging players.
    • Get a personalized leadership assessment and mind/body wellness profile that will reveal the character strengths and lifestyle habits that will help you achieve and sustain peak performance.
    • Participate in optional daily wellness activities to kickstart your lifestyle changes.
    • Explore challenges and best practices with your network of peers, and identify opportunities to apply them to your own organization.

    Program Flow

    Upcoming Program Dates:
    1 December 2019-6 March 2020
    Enrollment accepted through 1 November 2019

    • Starting 9 Sept - Optional Virtual Module ( Recommended)*
    • 1-6 Dec 2019 - In-Person Immersion
    • 7 Dec 2019-28 Feb 2020 - Virtual Module
    • 1-6 Mar 2020 - In-Person Immersion

    8 March - 22 May 2020
    Enrollment accepted through 7 February 2020

    • Starting 6 Jan - Optional Virtual Module ( Recommended)*
    • 8-13 Mar 2020- In-Person Immersion
    • 14 Mar - 16 May 2020 - Virtual Module
    • 17-22 May 2020 - In-Person Immersion

    *Initial virtual module entails asynchronous work. Enrollment is accepted until a month prior to the first in-person immersion.



    Opening Session- meet your faculty and cohort, get an overview of the program structure and dive right in to begin applying new concepts

    Module 1 - Virtual (Optional, Strongly Recommended)  
    Strengthening Your Core

    • Work weekly to prepare for the extended learning journey
    • Hone your financial literacy
    • Build on the foundations of strategy to expand your ability to think more strategically and analytically
    • Improve your decision quality with data analytics
    • Learn to communicate more effectively to create organizational alignment
    • Leverage customer insights to identify unmet needs and create competitive advantage
    • Assess the competitive position of your own organization


    Module 2 - In-person Immersion
    Integrating and Applying

    • Integrate learnings from virtual core module
    • Challenge assumptions & learn the power of data visualization
    • Leverage data analytics to drive change
    • Learn the principles of a digital transformation strategy
    • Prepare for your virtual team project


    Module 3 - Virtual
    Digital Transformation Project
    If your organization is bringing a team, ask about working together to analyze your own company around digital transformation

    • Design a challenge project working virtually with your team
    • Collaborate with a faculty mentor to develop your team's approach
    • Intersperse working sessions with synchronous updates on current digital transformation concepts
    • Learn the finer points of working effectively across virtual teams


    Module 4 - In-person Immersion
    Putting Plans Into Action

    • Formulate more persuasive presentations that effectively influence and align stakeholders
    • Master digital strategy concepts like blockchain, cybersecurity, AI and machine learning
    • Mobilize your team to drive exceptional results
    • Envision how digital disruption and advanced analytics can be leveraged as an advantage for your organization
    • Develop confidence in the quality of your decision-making
    • Take advantage of individual coaching to identify your personal strengths and leadership style


    I came away with increased confidence in my ability to lead as a manager and with an ongoing commitment to focus my energies on learning.

    Constance Neary, Vice President, United Educators

    Outcomes & Impact

    • Develop a 360° view of your organization, gauging impact of external forces in achieving business objectives.
    • Lead, innovate and navigate through ambiguity, considering impact to the entire organization.
    • Leverage digital technology and data analytics to improve processes, creating greater value through innovative thinking and actions.
    • Understand the interconnection between strategy and financial performance, examining how and why key metrics link to organizational strategy.
    • Identify and seize strategic opportunities to drive change and growth.
    • Effectively engage with and influence stakeholders to create alignment around new strategic initiatives.
    • Cultivate a high-performance culture within your organization.
    • Supercharge your personal and professional development in tandem with that of your organization.


    Innovative Management in the Digital Age counts as two credits toward a Certificate in Management. Complete this program and earn two additional credits to earn your certificate.


      This program is designed for mid- to senior-level managers who are undertaking more cross-functional leadership roles at the executive level.

      MDP participants

      Opened my eyes to the profound benefits of integrating tactical management with strategic awareness.

      Leon Carayannopoulos, Executive Director, Celgene


      Paul J. Simko

      Associate Professor of Business Administration (Faculty Lead)


      Robert L. Carraway

      Associate Professor of Business Administration
      Area Coordinator, Quantitative Analysis


      Michael Lenox

      Tayloe Murphy Professor of Business Administration
      Senior Associate Dean and Chief Strategy Officer


      Rajkumar Venkatesan

      Ronald Trzcinski Professor of Business Administration


      June West

      Associate Professor of Business Administration
      Area Coordinator, Management Communication


      Joseph Harder

      Adjunct Associate Professor of Business Administration

      Faculty for Optional Wellness Component:

      Jolene Bodily

      Jolene H. Bodily

      Wellness Program Coordinator, Darden School
      Health Risk Reduction Services Coordinator, UVA Health System 


      The In-Person Immersions will be hosted at Darden Grounds in Charlottesville and Rosslyn, with one week held at each location. The Virtual modules will be hosted through synchronous and asynchronous sessions online.